D'NOUR

D'NOUR is a Dubai-based jewellery brand that places women at the forefront.

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Pixtar, a leading web development agency, partnered with D'NOUR, a Dubai-based jewellery brand that stands as a beacon for women empowerment. D'NOUR's creations, inspired by the elegance of the Rose, embody powerful storytelling, exquisite craftsmanship, and a profound message of appreciation, empowerment, and celebration of women.

Pixtar took on the challenge of establishing D'NOUR's online presence in the highly competitive E-commerce jewellery market, focusing specifically on the UAE and USA. The industry was saturated with top-notch brands, making organic SEO a complex undertaking for a newly designed and developed website.

Branding

Pixtar crafted a distinctive logo, premium quality visiting cards, invoice covers, and other corporate branding materials. The visual identity aimed to reflect D'NOUR's commitment to celebrating and empowering women.

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Brand Story

Branding is a strategic dance of logos, colors, and more, shaping a unique identity and perception in consumers' minds. It sets a brand apart, evoking emotions and building trust.

ABOUT WOMEN:

D'NOUR is fueled by the spectrum of emotions and the diverse stories that women carry with them.

FOR WOMEN:

The vision, the jewellery, and the steps towards change - all crafted with women in mind, inspired by their strength and individuality.

TO WOMEN:

D'NOUR is committed to pushing the paradigm, empowering, celebrating, and giving back to women through their timeless and meaningful jewellery pieces.

typography

Pixtar curated a distinctive visual identity by meticulously choosing fonts and color combinations. The selected font reflected elegance and modernity, complementing D'NOUR's commitment to timeless beauty. The color palette incorporated soft rose hues, symbolizing the brand's inspiration, and gold accents, signifying luxury and sophistication.

Package Design

Branding is a strategic dance of logos, colors, and more, shaping a unique identity and perception in consumers' minds. It sets a brand apart, evoking emotions and building trust.

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Animations

Branding is a strategic dance of logos, colors, and more, shaping a unique identity and perception in consumers' minds. It sets a brand apart, evoking emotions and building trust.

UI/UX Design

Created an engaging and user-centric interface for the D'NOUR website, ensuring a seamless and visually appealing user experience that resonated with the brand's ethos.

Development

Developed the website using Magento, incorporating advanced features to showcase D'NOUR's exquisite jewellery collections. Security measures were implemented to safeguard user data and transactions.

SEO

Formulated a targeted organic SEO strategy tailored to the unique challenges of the E-commerce jewellery industry. Focused on optimizing the website for local search in the UAE and USA, leveraging keywords that aligned with D'NOUR's brand identity and unique selling propositions.

Pixtar's holistic approach, encompassing branding, design, development, and a targeted organic SEO strategy, yielded positive outcomes. D'NOUR's online presence in the UAE and USA flourished, gaining visibility among its target audience despite the formidable competition. The case study serves as a testament to Pixtar's expertise in navigating challenges and helping a brand like D'NOUR shine in a crowded digital landscape.

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